Global market research company, Ipsos, has appointed Nick Coates as Head of the Marketing Business Unit of its South African operation.
Coates has over 12 years' of management services experience, having started his career in management consulting in the United Kingdom before joining Research International UK. Transferring to South Africa in 2004, Coates managed Research International South Africa's ICT & Financial Services division and assumed general management of Research International South Africa's Cape Town regional office. He holds a Masters degree in Industrial Psychology from Rhodes University. Coates most recently spent three years at Ipsos Russia as Deputy Managing Director and Head of the Marketing Business Unit.
The Marketing Business Unit incorporates qualitative research, market understanding and metrics, and innovation and forecasting units in the South African business. “This is an invaluable part of our business and a key category of growth in the future,” says outgoing Country Manager, Jake Orpen.
Says Harald Hasselmann, incoming Country Manager for Ipsos South Africa: “We are very pleased with the appointment – Nick has a fantastic reputation across the Ipsos Group and brings many years' of experience to our South African operation. We look forward to his valuable contribution to Ipsos South Africa in 2013.”
Coates will commence his duties in Cape Town, South Africa, on 7 January 2013.