Ipsos in South Africa is a long-established research giant in the South African market place. Since 1975 it has been one of the primary suppliers of market research to blue chip suppliers in South Africa.
Ipsos in South Africa has enjoyed a long and productive relationship with our clients, and has been the primary supplier to the market for many years.
We have a broad and diverse range of clients but at the same time we retain a very targeted and specific approach to each field.
Ipsos is structured around expertise in specialisms, or Worldwide Specialist Business Lines (WSBLs). These cover Advertising, Marketing, Customer and Employee Relationship Management, Media Measurement, Contents and Technology Research as well as Polling, Social Research and Corporate Reputati on research.
We also have an Operations WSBL. This specialism-based approach differentiates us from our major competitors. Each WSBL and each country within the Group shares the same values and principles: we are one Ipsos.
Reflecting this, we seek to work across WSBLs and across geographic boundaries in client-centric teams whenever it makes sense to do so.
Our specialisations are served by our global brands:
We pride ourselves on a strong, skilled staff complement, our variety of relevant solutions for our clients and the largest field / CATI operation in South Africa. We are well represented nationwide and have offices in Johannesburg, Durban, Cape Town, Bloemfontein and Port Elizabeth.
Ipsos is ISO 9001:2008, ISO 20252:2006 and ISO 27001:2006 certified.
Ipsos South Africa provides a springboard for African market research and is represented in 13 African countries. Together with our fieldwork partners, Ipsos covers the whole of Africa.
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