MTN introduces MTN Prestige Plus
In a move aimed at addressing the needs of its contract subscribers, MTN is introducing MTN "Prestige Plus", an exclusive new contract package that has been designed for customers looking for more value in a holistic mobile proposition, built around their needs. The new MTN package gives customers more value by bundling more anytime minutes, SMSes and more data value for a single monthly subscription fee.
The MTN Prestige Plus package also comes with the following tailored lifestyle benefits: airport lounge access for use during local and international travel; priority MTN call centre support; and Smartphone Plus, a convenient phone repair service to keep customers connected while their faulty handsets are repaired.
"We wanted to create an innovative new package to suit the needs of those customers that are looking for more than what we offer in our existing MTN AnyTime price plan range. We believe that through MTN Prestige Plus, we have developed an exclusive package that will be perfect to meet value-added service needs of our high-value customers, while offering relevant and attractive lifestyle benefits," says Brian Gouldie, Chief Marketing Officer at MTN South Africa.
"MTN Prestige Plus is pushing us a notch up by providing customers with a bigger appetite with loads of voice, data and SMS value, coupled with the latest smartphone deals, as well as relevant lifestyle benefits on our world-class network - yet another benefit for MTN customers to be part of MTN."
Gouldie says MTN Prestige Plus differentiates MTN by paying attention to customers' needs and ensuring that users get more value, such as access to exclusive airport lounges, and hassle-free service and convenience for smartphones repairs.
The MTN Prestige Plus price plan will be available through exclusive deals with the most sought-after smartphones, such as the Samsung S4 and the newly launched Apple iPhone 5S and 5C.
The Prestige Plus plan will consist of:
* 2500 AnyTime Any network minutes * 2000 Anytime Any network SMSes * 2GB data * Airport lounge access * Smartphone Plus repairs * Priority support in MTN Call Centre
MTN Prestige Plus customers will also have access to MTN's world-class LTE network.
"We have observed that most customers purchase LTE-enabled devices but have not changed their SIM cards; we would like to encourage them to visit an MTN store to swap their current SIM cards to an LTE SIM to get the fastest speeds available," concludes Gouldie.
The monthly subscription on these packages is dependent on the handset packaged with the deal. MTN Prestige Plus is also available on a "bring your own device" deal. Existing MTN customers can also migrate to this new, exciting package.
All interested customers can sign up or upgrade now by visiting the MTN Online shop at www.mtn.co.za, contact MTN Direct on (083) 123 3667 or visit any MTN store.
MTN
MTN Group
Launched in 1994, the MTN Group is a multinational telecommunications group, operating in 21 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: "MTN".
As at the end of 30 June 2010, MTN recorded 129.2 million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d'Ivoire, Cyprus, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo Brazzaville), Rwanda, South Africa, Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. The MTN Group is a global sponsor of the 2010 FIFA World Cup South Africa and has exclusive mobile content rights for Africa and the Middle East. Visit http://www.mtn.com and http://www.mtnfootball.com.