MTN brings smart technologies to your doorstep through eStreet caf'es

Issued by MTN
Johannesburg, Nov 27, 2013

Are you interested in learning more about smart technologies and venturing into cyber space, but your enthusiasm is dampened by the unavailability of experience facilities in your neighbourhood?

Then worry no more - MTN has launched mobile Internet caf'es that will allow customers to connect and experience the smart life for free throughout the country.

MTN's eStreet mobile Internet caf'es are offering subscribers a free interactive service to help and educate them about smart devices, and connect digitally, which will make their lives brighter and bridge the digital divide.

As smart devices are becoming part of our everyday lives and digital communications are becoming the norm, it is essential that consumers feel comfortable using these devices and are made aware of all the benefits, applications and digital platforms available.

"Through the MTN eStreet mobile Internet caf'e, we are giving consumers the opportunity to not only experience the bold new digital world, but learn how it will benefit their lives, bridging the digital divide and connecting communities for the good of the country.

"The MTN eStreet mobile Internet caf'e will travel around the country, especially to the often forgotten communities outside the urban centres. The caf'e will ensure that new and existing subscribers get the most out of our world-class network, smart technologies and online solutions," says Brian Gouldie, Chief Marketing Officer at MTN.

The MTN eStreet caf'e provides consistent connectivity and all-time access, promoting online information sharing and connecting with the world, like searching for job opportunities, posting CVs online, accessing applications that will better their lives.

"The MTN eStreet caf'e is welcoming consumers to a bold new digital world," Gouldie concludes.

Editor's note

The MTN eStreet caf'e is a mobile Internet solution and an all-African concept comprising a solar-powered, totally secure wireless Internet zone, with charging and tablet access facilities, where consumers can learn how to integrate smart technology and digital platforms into their everyday lives.