MTN launches dynamic mobile location app linking businesses, customers
Launched today, the MTN Business Directory Services app will put your business on the map or the modern equivalent, a mobile compass that directs you within a step of your destination.
Affordable and well-designed, the app consists of a mobile location-based directory, making it a requisite for customers interested in your product or service offerings to find you, from any location on mobile phones and smart devices.
Kanagaratnam Lambotharan, MTN SA Chief Enterprise Business Officer, explains that the app is designed for formal and informal businesses to connect with customers easily and quickly.
"Our new app uses location-based positioning linked to MTN's world-class network to provide a comprehensive and highly practical directory service, aimed at simplifying the task of finding product and service vendors located at any vicinity.
"Any concern, such as estate agencies, banks, retailers, home-based hair salons and even businesses on the move, like mobile Shisa Nyama outlets, once listed on the directory, can be located through this app at a touch of a button," Lambotharan says.
In addition to basic listing information, including physical address and contact information, companies can list topical information such as promotions and specials. More importantly, information can be easily changed and updated at any time, making this app an extremely dynamic and valuable service to businesses and customers.
No matter where in the world a mobile phone user is located at any specific time, with the free app downloaded, the mobile user can access all information about business and services, which one requires with a touch of a few buttons.
"We are delighted to introduce an innovative way for our informal and formal businesses to be discovered by customers and potential clients on mobile platforms," concludes Lambotharan.
To access the app, clients can download it at www.mtnds.co.za to a mobile phone, and can download it from BlackBerry World, the App Store on iTunes, Google Play and the Android App Store.
Packages offered for businesses listings on the MTN Business Location Directory Services include:
Features | Silver listing R100 per listing per month | Gold listing R200 per listing per month | Platinum listing R400 per listing per month |
Listing name | Yes | Yes | Yes |
Physical address | Yes | Yes | Yes |
GPS coordinates | Yes | Yes | Yes |
Detailed Description | Yes | Yes | Yes |
Click to call Telephone Number | Yes | Yes | Yes |
Logo (brand) | No | Yes | Yes |
Product and service key Words | 10 | 25 | 55 |
Map and Directions from user's location | Yes | Yes | Yes |
Link to 1 x URL (landing page or customer website) | No | No | Yes |
Click to email company | No | Yes | Yes |
MTN
MTN Group
Launched in 1994, the MTN Group is a multinational telecommunications group, operating in 21 countries in Africa, Asia and the Middle East. The MTN Group is listed on the JSE Securities Exchange in South Africa under the share code: "MTN".
As at the end of 30 June 2010, MTN recorded 129.2 million subscribers across its operations in Afghanistan, Benin, Botswana, Cameroon, Cote d'Ivoire, Cyprus, Ghana, Guinea Bissau, Guinea Republic, Iran, Liberia, Nigeria, Republic of Congo (Congo Brazzaville), Rwanda, South Africa, Sudan, Swaziland, Syria, Uganda, Yemen and Zambia. The MTN Group is a global sponsor of the 2010 FIFA World Cup South Africa and has exclusive mobile content rights for Africa and the Middle East. Visit http://www.mtn.com and http://www.mtnfootball.com.